How it started.

Serious Innovations was founded by Leo Garcia in 2011. With an interest in photography, it first began as a hobby. Leo would attend car shows, take pictures and post them on his blog. As he roamed through the shows he became intrigued by all the builds he saw and it inspired him to modify his own 2003 Honda Accord. As time passed, his accord began to gain a following in the car community. People would reach out to Leo asking for his advice on modifying their own cars. This sparked the beginning of Leo’s YouTube channel as he posted various videos to show people the progress on his accord which later was named “Becky”. Leo continued to put in more work on Becky, attended even more shows across the states, and finally started working on other peoples cars evolving Serious Innovation to what it is today.


Our Brand


The car scene today has become a very competitive sport. In order to stand out, you must do something that has not been done before; However it also needs to be perfectly and tastefully executed.

This is what we stand for:

SE-RI-OUS (ADJ.) Requiring though, concentration, or application. Excessive or impressive in quality, quantity, extent, or degree <serious stereo equipment> <making serious money>

IN-NO-VA-TION (N.) Something new or differently introduced. The act of innovating: introduction or new things or methods.


SI Crew


We are not just a crew, we are a family. Each one of us is involved in the growth of the SRSINN movement. We have a lot of ideas in store regarding projects and events that we will soon be sharing with the world, for now, just know, our plans is to make a difference in our communities and in the car scene! We are slowly growing and our goal is to push this crew globally. We currently have chapters in New York, New Jersey, Connecticut, Pennsylvania, Florida, as well as Japan.

If you need our help CLICK HERE for any questions regarding, Event organization, joining the movement ect.


Our Mission

-Setting a new standard while saving the car scene.

Serious Innovation is a purpose driven organization that aims to give back to the community. Our members are dedicated and willing to put in the work to make a difference through community service and hosting charitable events. Furthermore, as hardcore car enthusiasts, it is important for us to do everything possible to keep the car modification scene alive! Throughout the years we have noticed the car scene dwindling and it is our responsibility to educate the world about our lifestyle in hopes of strengthening it.